Ravasi, D; (2020) Identity trajectories: Explaining long-term patterns of continuity and change in organizational identities. Academy of Management Journal 10.5465/amj.2017.1051. (In press).

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Abstract

In this study, we track long-term patterns of continuity and change in the organizational identities of four nonprofits. Our findings reveal two trajectories, explained by the different means-ends structure of identity claims at each organization’s founding and the different pattern of identity work that they subsequently carry out. Our observations suggest that not all the attributes members use to make and give sense of “who we are” as an organization are equally consequential for their decisions. Claims used to define organizational ends are more likely to shape long-term identity continuity and change than those used to define the means used to pursue those ends because they affect members’ relative compulsion to conform to categorical expectations and the latitude of their pursuit of opportunities for growth.

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